
FOR IMMEDIATE RELEASE
January 31, 2004
Contact: Jonathan Adkins
(202)789-0942
Ford and Safety Leaders Address #1 Cause of Teen Deaths: Traffic Crashes
"Real World Driver" Identifies Top Four Driving Skills Needed to Help Teens Stay Alive
Who:
- Sue Cischke, VP, Environmental & Safety Engineering, Ford Motor Company
- Chuck Abbott, Coordinator of the Nevada Office of Traffic Safety and representing The Governors Highway Safety Association
- Ashley Conners, 2002-2003 SADD Student of the Year and former SADD President at Foothill High School
- Students from Foothill, Green Valley and Bonanza high schools
What:
- "News You Can Use" - four driving skills most likely to reduce crash risk
- National program reaching all U.S. public high schools
- State by state teen crash data available
- Behind-the-wheel demonstration for local teens
- National survey indicates public underestimates scope of teen crashes
- Survey confirms parents concerned about lack of driver training
- Campaign features interactive learning web site - www.realworlddriver.com - prizes awarded online
- Spanish language materials available
When:
- Saturday, January 31, 2004 - 10:00 - 10:45 a.m., Press Conference
- Saturday, January 31, 2004 - 11 a.m. to 12:45 p.m., Teen driving skills demonstration
Where:
Press event from 10 to 10:45 at the Las Vegas Hilton, Pavilion 9, 3000 Paradise Road. Hands-on driving demonstration from 11 a.m. to 12:45 p.m. in the Sam Boyd Stadium parking lot, 7000 E. Russell Road. Media can take a provided shuttle bus to the event or parking is available on the northeast side of the stadium next to butler building (GATE 8).
R.S.V.P.
Cathy Gillen at 202.289.2001 or on cell at (443) 463-4449
GREAT VISUALS:
- Teen driving demonstration on closed course
- Opportunity to interview local students and safe driving experts
Refreshments will be provided at the Hilton.
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The Governors Highway Safety Association (GHSA)® is a nonprofit association representing the highway safety offices of states, territories, the District of Columbia and Puerto Rico. GHSA provides leadership and representation for the states and territories to improve traffic safety, influence national policy and enhance program management. Its members are appointed by their Governors to administer federal and state highway safety funds and implement state highway safety plans. Contact GHSA at 202-789-0942 or visit www.ghsa.org.