FOR IMMEDIATE RELEASE
June 23, 2008
Ford Motor Company
Driving Skills for Life
Ford Motor Company Fund
Driving Skills for Life
Ford and Governors Highway Safety Association to Bring National Award Winning, Hands-On, Teen Driver Training Program to Indio, CA
- Students will learn advanced safe driving skills by some of the nation's top driving instructors
- Instructors' backgrounds include professional racers, high performance driving instructors and a Hollywood stuntman; all are experts in teaching teens driver's safety
- Students will gain valuable driving experience and improve their driver's safety skills
- FREE TRAINING: Space is limited - register at www.drivingskillsforlife.com
INDIO, Calif.—In an effort designed to reduce teen crashes and fatalities in California, Ford Motor Company Fund (Ford Fund) the Governors Highway Safety Association (GHSA) and the California Office of Traffic Safety (OTS), are hosting Coachella Valley area teens at the Driving Skills for Life (DSFL) Summer Camp, a once in a lifetime driving experience, being held at the Riverside County Fairgrounds in Indio, CA on June 25th and 26th.
Students will receive hands-on advanced driver's training by some of the nation's top professional driving instructors. Participants will learn skills in the four key skill areas that Driving Skills for Life focuses on: speed management, space management, vehicle handling and hazard recognition. Experts have identified the lack of these skills to be the cause of approximately 60% of vehicle crashes for newly licensed drivers ages 16 - 19.
"This Driving Skills for Life summer camp exemplifies a commitment to safety, not only by Ford Motor Company, but also by the Coachella Valley community," said Jim Graham, community relations manager of Ford Motor Company Fund. “In 2006 there were 560 driving related fatalities in California of young residents age 16 - 20. Our goal is to work with communities like Coachella Valley to help reduce that number."
“The Golden State is honored to have DSFL back this summer,” according to Christopher J.Murphy, Chairman of GHSA and Director of OTS. Murphy added, “California teens are fortunate to have an opportunity to participate in DSFL—the nation’s preeminent teen driving program.”
Driving Skills for Life was created in 2003 in partnership with the Governors Highway Safety Association. DSFL is a one of the nation's most comprehensive teen driver safety programs. In addition to hands-on events such as the event being held in Indio, it consists of learning tools such as an interactive Web site which includes a learning module, quizzes, car care videos, driving tip videos, interactive games and an enhanced eco-driving curriculum. Free educator packets are available for students and parents to use at home, as well as teachers and administration in classrooms and communities. Additionally, in school and community programs are created to meet the specific needs of communities and schools.
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About Ford Motor Company Fund and Community Services
Ford Motor Company Fund and Community Services is committed to creating opportunities that promote corporate citizenship, philanthropy, volunteerism and cultural diversity for those who live in the communities where Ford does business. Established in 1949 and made possible by Ford Motor Company profits, Ford Motor Company Fund supports initiatives and institutions that foster innovative education, auto-related safety, and American heritage and legacy. National programs include Ford Partnership for Advanced Studies, which provides high school students with academically rigorous 21st century learning experiences, and Driving Skills for Life, a teen-focused auto safety initiative. The Ford Volunteer Corps, established in 2005, continues Ford's legacy of caring worldwide. Through the Volunteer Corps, salaried employees, union members, retirees and their families participate in a wide range of volunteer projects in their communities. For more information on programs made possible by Ford Motor Company Fund and Community Services, visit www.ford.com.
For more information regarding the Driving Skills for Life program, please visit www.drivingskillsforlife.com.
The Governors Highway Safety Association (GHSA)® is a nonprofit association representing the highway safety offices of states, territories, the District of Columbia and Puerto Rico. GHSA provides leadership and representation for the states and territories to improve traffic safety, influence national policy and enhance program management. Its members are appointed by their Governors to administer federal and state highway safety funds and implement state highway safety plans. Contact GHSA at 202-789-0942 or visit www.ghsa.org.