FOR IMMEDIATE RELEASE
October 22-26, 2008
Driving Skills for Life
Ford Motor Company Fund
Driving Skills for Life
Ford Motor Company Fund
Ford and GHSA to Bring Free National Award Winning, Hands-on, Teen Driver Training Program to Phoenix
- Up to 1,000 students will learn teen safe driving skills from some of the nation's top driving instructors
- NASCAR Craftsman Truck Series driver Colin Braun, 20, appearance Monday, October 20th
- Instructors' backgrounds include professional racers and high performance driving instructors
- FREE Advanced Driver's Training: Space is limited - register at www.drivingskillsforlife.com
- Events scheduled during National Teen Driver Safety Week
- Presented by Ford Motor Company Fund, Phoenix Area Ford Dealers , Governors Highway Safety Association, and the Arizona Governors Office of Highway Safety
GLENDALE/CHANDLER, Ariz.—Up to 1,000 Phoenix-area teens will be taught safe driving techniques using Ford Motor Company’s Driving Skills for Life (Ford DSFL) program during the second annual National Teen Safe Driving Week, Oct. 20–26.
Ford Motor Company Fund – the philanthropic arm of Ford Motor Company, Phoenix Area Ford Dealers, the Governors Highway Safety Association, and the Arizona Governors Office of Highway Safety will offer free once in a lifetime driving experiences, at University of Phoenix Stadium in Glendale, AZ on October 20th - 22nd and at Firebird International Raceway in Chandler, AZ on October 25th and 26th.
One of the highlights will be NASCAR Craftsman Truck Series driver Colin Braun, a rising star in motorsports at age 20, speaking with the students and offering safe driving tips. Braun, a top-ranked rookie in the NASCAR Craftsman Truck Series driving for Ford’s Roush Fenway Racing team, knows the importance of mastering safe driving skills, on and off the track, and is sharing his knowledge with the teens.
Braun will be in Glendale on Monday, October 20th, from 8:30 p.m. to 2:30 p.m. at the University of Phoenix Stadium to speak to the media about teen safe driving and give demonstrations in a specially-equipped Mustang skid car. Professional driving instructors will also be onsite to offer advice and demonstrations.
Members of the media – and their teens – are encouraged to participate following a scheduled news conference at 10:00 a.m.
“Earlier this year Ford made a commitment to Phoenix area communities to focus additional philanthropy and community-related activities in Arizona,” said Jim Vella, president, Ford Motor Company Fund and Community Services. “This week’s teen safe driving classes are part of the commitment. Vehicle crashes are the leading cause of death among teenagers, claiming nearly 7,000 teen lives nationally each year.”
Ford DSFL is a national award winning teen driver safety programs and the most comprehensive teen driver awareness program in the nation. Students will receive hands-on advanced driver training by some of the nation's top professional driving instructors.
Participants will learn skills in the four key skill areas that Ford Driving Skills for Life focuses on: speed management, space management, vehicle handling and hazard recognition. Experts have identified the lack of these skills to be the cause of approximately 60 percent of vehicle crashes for newly licensed drivers, ages 16 - 19.
Ford DSFL was created in 2003 in partnership with the Governors Highway Safety Association. For more information regarding the Ford DSFL program, or to register your teen for the event, please visit www.drivingskillsforlife.com.
“Arizona is excited that our young drivers will be given an excellent opportunity to gain some valuable driving skills behind the wheel as part of this successful program,” said Richard Fimbres, director, Governors Office of Highway Safety. “Hopefully this will help the state to continue to experience a reduction in traffic-related crashes and deaths by creating safer drivers especially among our new drivers.”
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About Ford Motor Company Fund and Community Services
Ford Motor Company Fund and Community Services is committed to creating opportunities that promote corporate citizenship, philanthropy, volunteerism and cultural diversity for those who live in the communities where Ford operates. Established in 1949 and made possible by funding from Ford Motor Company, Ford Motor Company Fund supports initiatives and institutions that foster innovative education, auto-related safety, and American heritage and legacy. National programs include Ford Partnership for Advanced Studies, which provides high school students with academically rigorous 21st century learning experiences, and Driving Skills for Life, a teen-focused auto safety initiative. The Ford Volunteer Corps, established in 2005, continues Ford's legacy of caring worldwide. Through the Volunteer Corps, Ford employees and retirees participate in a wide range of volunteer projects in their communities. For more information on programs made possible by Ford Motor Company Fund and Community Services, visit www.community.ford.com.
About the Governors Highway Safety Association
The Governors Highway Safety Association (GHSA) is a nonprofit association representing the highway safety offices of states, territories, the District of Columbia and Puerto Rico. GHSA provides leadership and representation for the states and territories to improve traffic safety, influence national policy and enhance program management. Its members are appointed by their Governors to administer federal and state highway safety funds and implement state highway safety plans. Contact GHSA at 202-789-0942 or visit www.ghsa.org.