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Highlights of Association Activity, FY 2025

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July 1, 2025

GHSA's FY 2025 Annual Report highlights the Association's accomplishments for the 2025 Fiscal Year (July 1, 2024 – June 30, 2025).

Summary

Throughout the Governors Highway Safety Association’s (GHSA) 2025 fiscal year (July 1, 2024 through June 30, 2025), the association accomplished a great deal on the road toward zero deaths on America’s roadways. From advocating for greater federal grant program flexibility to advancing innovative research projects, from partnering with the private sector to offer competitive funding for state grants to producing top-notch meetings and publications, GHSA has much to be proud of over these past twelve months.

Collaborating with Congress and Federal Agencies

In FY 2025, GHSA continued to work with U.S. DOT and Congress to highlight the need for streamlining state grant programs so states can dedicate more funding to innovative traffic safety initiatives.

  • GHSA met with political leadership at U.S. DOT, submitted written comments to U.S. DOT on how to reduce regulatory burden on states, testified in a hearing before the House of Representatives' Transportation and Infrastructure Committee, and advocated for GHSA policy priorities with Congress.
  • GHSA established core safety tenets to guide the development of the next surface transportation reauthorization to include strengthening roadway safety through strategic investment, modernizing and streamlining grant program administration and promoting flexibility and state-centered innovation.
Flags on a roadway

Research Program

Magnifying glass looking at cars

The Behavioral Traffic Safety Cooperative Research Program (BTSCRP), chartered by Congress, conducts research that can be put into practice by the State Highway Safety Offices (SHSO) and their partners to advance highway safety. GHSA, in collaboration with the National Highway Traffic Safety Administration and the Transportation Research Board, selects and monitors research projects. BTSCRP currently receives $3.5 million annually in federal funding. 

Two research reports were released in FY 2025:

GHSA’s Research Committee also selected five new projects for FY 2026, which will examine the following topics:

Advancing Traffic Safety Issues

Impaired Driving

GHSA supported state efforts to curb impaired driving through two grant programs:

Impaired Driving

Distracted Driving

GHSA collaborated with both General Motors (GM) and State Farm® to combat distracted driving.

  • GM grants totaling $200,000 were awarded to SHSOs in Missouri and Maryland to develop, implement and assess local distracted driving prevention programs. Efforts included localized media featuring first responders, youth engagement initiatives in schools, and real-time data analysis to guide enforcement and measure impact.
  • A third GM grant supported training for youth journalists in diverse and underserved communities who developed news stories, videos and social media posts about distracted driving and the danger it poses for all road users.
  • For Distracted Driving Awareness Month in April 2025, GHSA launched a social media campaign where athletes and social lifestyle influencers shared messages about the dangers of distracted driving. The campaign resulted in 1 million potential impressions, more than 2,800 engagements, 161 shares and nearly 32,000 video views.
  • GHSA and State Farm® partnered to develop a new website, GenerationDistractionFree.org to help parents and guardians raise a generation of distraction-free, safe road users.
Woman looking at phone while driving

Teen Safe Mobility

The Ford Driving Skills for Life (DSFL) program – a partnership between Ford Philanthropy and GHSA – held nine free, hands-on driving events across the country in FY 2025.

  • The program continued to prioritize teaching teen drivers how to safely share the road with pedestrians, bicyclists, scooter riders and other vulnerable road users.
  • More than 3,200 teens and their chaperones attended the events.
  • The Texas Department of Transportation’s Traffic Safety Section funded one event, marking the first time a state was the sole funder of a DSFL ride-and-drive event.
DSFL teen driver

Non-Motorized Road User Safety

GHSA’s latest pedestrian fatality report shows that pedestrian deaths in the U.S. declined a projected 4.3% in 2024 but remain nearly 20% higher than in 2016.

  • An estimated 7,148 people on foot were killed in 2024.
  • Most fatalities occurred at night, were hit and run crashes, often involved SUVs or pickups and were more likely in areas without sidewalks.

In partnership with the National Road Safety Foundation (NRSF), GHSA awarded $75,000 in safe youth mobility grants to SHSOs in Missouri, Oregon and Washington.

  • The funding supports collaboration with grassroots community groups to implement local programs.
  • Now in its fourth year, the program targets younger students in rural and underserved areas.
  • Projects provide hands-on traffic safety education, access to safe biking equipment and interactive environments like traffic gardens to teach safe walking, biking and rolling practices.
Looking down at pedestrians in a crosswalk

Data Collection

Through funding provided by a partnership with MICHELIN Mobility Intelligence, GHSA awarded three states – Connecticut, North Dakota and Washington – $100,000 each for access to MICHELIN data services.

  • This support will help these states build a more current and comprehensive understanding of traffic safety issues, their root causes, and potential solutions.
  • By leveraging long-term data and real-time insights, these states can better identify behavioral trends and implement effective countermeasures.
Crash report form

Expanding and Delivering Member Services

Consulting Services Initiative

In FY 2025, GHSA’s Consulting Services Initiative (CSI) began its second decade of providing technical assistance to the SHSOs. During the past year, CSI worked on 15 different consulting projects, including:

  • Updating Policy and Procedure Manuals
  • Preparing for Management Reviews
  • Planning and hosting traffic safety summits
  • Identifying opportunities to strengthen a statewide impaired driving program
  • Developing a plan to meet the growing demand for motorcycle rider training
  • Training staff to develop and deliver impactful safety messages
  • Developing and implementing a Traffic Records Strategic Plan
  • Rebooting a state Occupant Protection Task Force
  • Building rural road safety coalitions
  • Executing a plan to address Management Review findings
Scenic sky from moving car

2024 Annual Meeting

The 2024 Annual Meeting in Indianapolis, “Traffic Safety at a Crossroads: Charting a Course to Success,” was GHSA’s second largest to date!

  • Highlights included panel discussions on evolving roadway safety countermeasures and future frontiers in highway safety.
  • Attendees enjoyed a high-energy tutorial on unlocking the rockstar attitude with drummer Mark Schulman.
  • Breakout sessions featured 17 workshops on a wide range of current and emerging issues.
Annual Meeting Opening General Session

Emerging Leaders Seminar

  • The 2024 Emerging Leaders in Highway Safety Seminar took place October 21-24 at the District Department of Transportation in Washington, D.C.
  • Thirty students from 23 states and territories converged for two-and-a-half days of hands-on training on leadership and communication skills, highway safety stewardship and collaborative decision making.
Emerging Leaders Seminar participants

Webinars

GHSA hosted nine webinars in FY 2025, on topics ranging from the association’s annual pedestrian report to distracted driving to North Carolina’s Vision Zero program to post-crash care.

  • More than 800 people attended the live webinars, with more than 300 viewings of webinar recordings.
  • GHSA also hosted two virtual town hall sessions for SHSO members to hear about what the association is doing, ask questions and provide feedback on programs and priorities. These sessions were attended by SHSO staff from 55 states and territories.
Man watching people on screen

Directions in Highway Safety

GHSA’s digital newsletter provided members and subscribers an easy way to quickly catch up on the latest traffic safety information with links to more information for those who wanted to take a deeper dive.

Website

In February, GHSA launched a new streamlined website that continues to provide valuable traffic safety resources for members and the public, news media and elected officials.

  • The new site features a user-friendly Resource Hub to search for reports, policies, career opportunities, news articles, and more by issue and content type.
  • The GHSA Members-Only website includes resources exclusive to members, including a directory of SHSO leaders and staff.
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