Reflection Band, LLC developed an innovative automotive messaging platform called reflectionband®. Reflectionband is applied and affixed to the rear-view mirror frame of any year, make and model of passenger automobile or truck and is custom-manufactured to the exact color, font, artwork and messaging specifications of each customer. Leveraging the innovation as a safety item and tool, reflectionband has provided customers with an inexpensive and nontechnological means to distribute their traffic safety program messages to their audience in a manner that allows them to safely display those messages inside their vehicle in an impactful, unobtrusive and nondistracting manner. This constant visual platform is designed to promote, inspire and reinforce safe driving behaviors and/or traffic safety awareness for the purpose of reducing the number of unnecessary motor vehicle crashes and injuries, and ultimately save lives. Reflectionband is patent- and trademark-protected in the United States and abroad. To learn more, visit www.reflection-band.com.